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Build the future. We're hiring across all functions.
[The Second Cursor]
Make your product feel effortless.
Pointer guides users, answers questions, and completes workflows — increasing activation and adoption while cutting support tickets. All with your product as it is today.
[Get a live demo]
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[Our Customers]
Turn every user into a power user.
Pointer transforms products into intuitive, AI-native experiences.
- Rho
- Linear
All-in-one business banking
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24%
Activation Lift
-36%
Tickets
3x
Feature Adoption
Productivity platform for products
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1.5x
Feature Adoption
11%
Activation lift
7
Workflows automated
[CMD+S]
Your shortcut to adoption and retention.
Expand your product’s capabilities with intelligence that understands your product and users.
[Intelligent discovery]
Just do your work. Pointer observes how users move through your product, learns the patterns, and identifies where guidance or automation can help.
[Execute everywhere]
Navigate any application. Browser automation works across legacy portals, modern SaaS, and everything in between - extracting data and coordinating workflows.
[Adapt automatically]
No manual fixes required. Self-healing agents understand context and intent. When interfaces change or workflows shift, automations adjust without breaking.
[Control with oversight]
Agents handle routine work but escalate exceptions and request approvals when needed. Full audit trails and configurable guardrails keep you in control.
[Automate workflows]
Deploy proven automations. One platform handles every operational process across insurance claims, invoice processing, document routing. and compliance workflows.
[Maximize impact]
Scale operations without adding headcount. Automate 30-70% of manual workflows, cut offshore labor costs. and redeploy teams to high-value work.
[Pointer engine]
Built to learn, understand, and evolve.
Pointer feels simple because it always sees the whole picture at once.
Product mapping
[Eng-01]
Pointer automatically indexes your product, building a live graph of every element, state, and flow. And updates as you ship changes so guidance is never out of sync.
Knowledge integration
[Eng-02]
Pointer absorbs your docs, FAQs, and natural-language rules, merging them with its product map to form a unified knowledge base.
Context awareness
[Eng-03]
Pointer analyzes what’s on the screen and the user’s live state to deliver the most relevant guidance.
Behavioral feedback
[Eng-04]
With every interaction, Pointer refines its knowledge — learning from user paths, stalls, and successes to get sharper over time.
Pointer is fully compliant,
engineered for scale,
and never touches
your code or business logic.
[HIPAA]
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[SOC2]
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[AIUC]
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Enterprise-grade, fully secure.
Pointer is fully compliant with SOC 2 Type II, HIPAA, GDPR, and ISO 27001 standards.
Built for operations where accuracy isn't optional – with end-to-end verification and structured proof on every transaction.
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99.9%
uptime sla
[GDPR]
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[ISO 27001]
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[Get Started]
Launch in minutes, with no engineering lift.
Pointer works out-of-the-box to uplevel your product from day one. But you can fine-tune everything, from styling to behavior.
Back to work by []
[STP-01]
Connect
Add Pointer with just a line of code. No heavy engineering lift.
[STP-02]
Organize
Pointer instantly maps your product interface, sources, and language.
[STP-03]
Customize
Customize as much or as little you want — UI, styles, and behavior.
[Get a Live Demo]
See Pointer in action on your product.
Ten minutes could make your product 10x more intuitive.
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